"In a fast changing world, influenced by rapid technological advancements, globalization & consumer behavior, what separates mediocrity and excellence, in a Company’s performance is perhaps Innovation.
While our performance in the last 5 years has been exemplary with many innovations, to enable us to sustain our Excellent Performance, for all years to come, it is very important for us to progress substantially in our innovation journey. Also one should understand that, innovation can no longer be a hit or miss process, and our Innovation eco-system, should have robust processes, to inspire all Titanians to innovate. We the members of Titan Innovation Council, after careful deliberations, have come out with a calendar of activities, to give more visibility to Innovation, enabling more participation from across stake holders, and enabling the businesses to integrate innovation right in to the strategy and business plan. This approach will also help and guide Titan to LEAP BEYOND REACH”.